Do you want to open a new restaurant and want to know some tricks for success? Here are some tips for a successful strategy. First and foremost, it is important to create an environment with a personality. Only then will you be able to stimulate customers to come (and return!) to your restaurant. The interior design of a restaurant is an aspect that needs to be carefully considered: it is one of the most important factors in the success of your business.

What style should you choose?

When deciding to open a restaurant, one of the first things to do is to choose the menu: to satisfy even the most demanding customers, you will need a varied and attractive one. Once the culinary style of the restaurant has been defined, it is easier to design the perfect interior for the restaurant in question. In fact, it is often advisable to opt for a furniture that is in line with the type of dishes on offer. Rustic furniture, for example, is ideal for traditional, home-style cooking. Refined furnishings are needed if you want to serve gourmet dishes.

Quality is priceless

Of course, whatever style you choose, it makes sense to use high-quality furniture. This can translate into strength and durability, but it can also make your furniture even more appealing to your customers. Even when it comes to restaurant interior design, aesthetics have an impact. It’s just like a business card or, better still, the identity card of the restaurant. Therefore, it is clear that choosing quality furniture, both in terms of materials, finishes and functionality, is a solution that should not be underestimated.

 

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The ideal lighting

Another essential aspect of restaurant interior design is lighting. This also serves to communicate to the public the type of atmosphere that will be created within your restaurant. As well as the presence of natural light, there are a number of ways to enhance the ambience. If you want to create a relaxed and intimate atmosphere, for example, you can opt for non-direct lighting to create a soft effect. Similarly, if you want your room to appear larger and more spacious, you should distribute the lights evenly.

The importance of colours

Another aspect of restaurant interior design is the choice of colours to be used in the restaurant. It is a good idea to choose a group of colours that go well with each other. Then use them consistently and carefully, from the walls and furniture to the plates, glasses and crockery.

Recent research shows that customers associate the type of cuisine on offer with one or more specific colours. For example, the blue scale is more likely to be associated with seafood, while reds are more likely to be associated with earthy cuisine. In the case of ethnic restaurants one thinks of many cheerful shades, while for luxury restaurants one imagines colours such as white, beige, ivory and similar. In fine dining establishments one also expects to find the natural shades of prestigious materials such as marble and wood.

Restaurant interior design: final tips

The kitchen must also have its own purpose, especially if it is “exposed”. So, for this important space too, always remember to choose functional but also aesthetically pleasing solutions, as well as being easy to keep clean and tidy.

Finally, don’t forget that the interior design of a restaurant is really important for the success of your establishment. Therefore, try not to get it wrong. A professional consultant can be a valuable ally, helping you to find the right solution for you and your target customers. Ask for support from Marchi Interior Design as soon as possible. We are waiting for you!